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Silence on the Climate Front

By Alex Auden Schendler from the Aspen Skiing Company was adamant about the need to get Fortune 500 CEOs to speak more openly about climate change. Through this comment I’d like to explore some key reasons why CEOs aren’t going on record with a firmer stance on climate change. It’s my hope that elucidating some […]

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The Circular Economy – Who Should Be Participating?

By Ashleigh The phrase itself – the circular economy – is easy enough to understand. It generally represents the concept of using recycled materials as inputs into manufacturing processes with outputs in turn later recycled themselves. Massive potential benefits are possible with large-scale adaptation to a closed-loop system such as this, from environmental (reduced deforestation […]

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Patagonia Sur and One Goal

By Hai The most important thing that I have learned from the Patagonia Sur case is that when the company is at an early stage, it is important for the company to set just one goal and devote itself to a path to achieve it. It is better to focus on one goal rather than […]

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Why Patagonia Sur should raise another fund, the pitch just needs work…

By Scott K. Warren Adams is a storied entrepreneur and environmentalist. After a successful exit with PlanetAll, he ventured into the world of for profit land conservation in Patagonia, on the Chilean side. He shared with the class some of his trials and tribulations with raising money, developing and refining an overly complex business model, […]

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A Potential Strategy to Improve the CSR “Lobby’s” Chance of Winning the Battle for Hearts/Minds in the Corporate World

By Gideon Lowin Introduction CSR advocates should certainly take heart with the increasing adoption of CSR initiatives around the world; but traction with early adopters does not guarantee success across the broader private sector. Even as they celebrate wins with early adopters, CSR promoters must turn their attention to the challenge of encouraging more widespread […]

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Is there a link between investing in sustainability and financial outperformance?

By Kayley L. The Nestle and Dow cases served as examples of how some large corporations increasingly view investing in sustainable business practices as a source of innovation and an opportunity to develop a long-term competitive advantage and manage risk. However, as we discussed in the Nestle case, the magnitude and timing of the pay-off […]

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Chief Sustainability What?? The Evolution of the CSO and Making the Business Case.

By Jeremy A month ago I sat in front of a Fortune 1000 CEO and to explain why his company needed a Chief Sustainability Officer (CSO) and how his bottom line could be improved. His ask: come back with a proposal and with the business case. Throughout our class discussions with Professor Henderson about CSOs, […]

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Why Aren’t CEO’s tweeting about Climate Change?

By Jair At the end of our Aspen case, Auden was asked what the ask of CEO’s across America should be. Auden mentioned that business leaders seldom publicize their viewpoint on climate change and global warming and they should start with that simple request. Why aren’t they already doing that? The first question is to […]

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Wal-Mart versus Whole Foods: why “cheap” beats “highest quality organic” as a more impactful corporate value

By Anonymous Wal-Mart is a corporate juggernaut much more likely to be singled out as a bad corporate citizen – for closing a store to prevent unionization [1] or for paying its workers below poverty levels and effectively being subsidized by state and federal aid [2] – than for using its massive scale, efficient supply […]

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Does “Greenwashing” have Positive Outcomes?

By Anonymous In the Aspen Skiing Company case, we learned about the bad publicity companies in the ski industry receive for being one of the most energy-intensive industries and for being a major contributor to deforestation. Despite these facts, Aspen managed to build a reputation for being environmentally conscious as well as for showing a […]

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